Tag Archives: feminine hygiene products

Summers Eve Racist Commercial

Commercials in American culture are wildly popular and very creative. However, when the commercial goes south, as they often do, the results can be disastrous. Case in point, the recent commercial by Summer’s Eve the maker of feminine hygiene products.

Recently, Summers Eve took a stab at marketing to African-American and Latina women. Needless to say, this advertising campaign went south, no pun intended. It was bad enough that they were hands which posed as talking vaginas. Then sprinkle a little blatant stereotype to the mix, and it was a recipe for disaster. The Latina vagina talked about giving birth to many children and losing the tacky leopard thong.

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